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Social Excellence: We Dare You by Matthew G. Mattson, Jessica Gendron Williams & Josh Orendi

Social Excellence is a philosophy, a way to approach your days, a lifestyle.  Characterized by handshakes, deep, meaningful conversations, and heart-to-heart connections, people who choose Social Excellence as their lifestyle understand that human connection is the key to changing the world.

This book, overflowing with real-life examples of Social Excellence in action, is not a book to be read in quiet solitude. It is a book that dares the reader to engage with the people and society around them.  The authors describe how to build masterful social skills, tell stories of how people have changed the world through interpersonal connection, and challenge readers to push their social comfort zones to the max through edgy Social Dares.

As technological connections increase, personal, human, face-to-face connections can suffer. But those human connections are vital to organizational success and personal fulfillment. Social Excellence is the key to standing out from the crowd, to lifting your eyes from the screen and seeing the faces of potential relationships around you, and to creating the world you imagine.

Social Excellence: We Dare You is written to inspire community leaders, organizational members, non-profit volunteers, religious congregations, business leaders, political advocates, high-performing students, and anyone who is seeking a way to truly matter in the world.

Social Excellence [n]

Why is Social Excellence important?
To be successful in life, business and relationships, Phired Up would argue that a person needs just one thing... For college students to be successful and to have a meaningful, engaged, memorable collegiate experience, Phired Up would argue that they need just one thing... The ability to deeply connect with, build relationships with, and engage with other human beings -- the ability to be socially excellent. As technological connections increase, personal, human, face-to-face connections can suffer. But those human connections are vital to our organizational success and to our personal fulfillment. Social Excellence is the key to standing out from the crowd, the key to lifting your eyes from the screen and seeing the faces of potential relationships around you, and the key to the age-old adage that "it's not what you know, but who you know."

Why is Social Excellence important to membership organizations?
No matter the organization, people join people. Involving more people in a cause requires the right system, process, and science (Dynamic Recruitment), but it also requires finesse, attitude, and a touch of art (Social Excellence). To be successful in recruitment, members need to learn to connect with other people in a meaningful way, have powerful conversations, and demonstrate authenticity. Social Excellence, when committed to, provides the attitude and confidence necessary to attract successfully, but more importantly, it prepares members with the most important skill-set they'll need to be successful in life. To read more about how Social Excellence works with Dynamic Recruitment, read this.

How does someone become Socially Excellent?
Social Excellence is a decision made by individuals. Choose to live the Socially Excellent Lifestyle (a.k.a. The Phired Up Lifestyle). Challenge yourself everyday, in every social situation, to engage. Be open. Be willing. Be curious. Be vulnerable. Be confident. Be responsible. Be fun. Make the decision. Dare yourself to be Socially Excellent, and share the dare with others.

How Does Phired Up Teach Social Excellence?
Phired Up teaches Social Excellence through a progression of lessons that deepen the learning each step of the way. Starting with a redefinition of the word, “social,” Phired Up challenges conventional thinking and brings us back to our human nature as social beings. From there participants learn how Social Excellence as a lifestyle can transform them and their organizations, they learn a magic trick called “The Screw” which opens doors to new relationships, they learn about first impressions, exchanging contact information, social etiquette, listening, remembering names, and all the basic skills of a social master. They learn about "The Four Pillars" of Social Excellence, Curiosity, Generosity, Authenticity, and Vulnerability. The learn about transformation and the power of personal stories.

The advanced learning kicks in with the introduction of the concept of powerful conversations, and what it takes to consistently have these life-changing, transformative, intense engagements. They learn about the “fun zone” and the “deep zone.” They learn to “Be the Person” they want to be. All of this is taught through highly interactive activities that have the participants not just talking about the concepts, but doing them and actually networking with the people in the room. At the end of the classroom sessions, participants are often seen thanking each other for being authentic and vulnerable, they often hug one another (seriously) and find ways to stay connected with many of the participants they interacted with. And that is when Phired Up pushes the learning even further with social dares that actually send the participants “into the streets” to let the real-world learning begin. Social Excellence is best learned through personally challenging oneself to experiment with new behaviors and levels of courage, and that is exactly what Phired Up delivers. To bring Phired Up's Social Excellence program to your members, contact Matt Mattson.

Phired Up's Social Excellence training is perfect for first-year college students, organizational members and leaders, non-profit volunteers, and corporate audiences looking for an edge.