Powerful peer-led curriculum. Best-selling books. Phired Up's products put the knowledge and skills necessary to recruit and retain the best members directly into your hands. 


A peer-led curriculum that prepares both POTENTIAL NEW MEMBERS and CHAPTER LEADERS with profound self-discovery, research-based values exploration, and the confidence necessary to make sure recruitment results in the right lifelong commitment. iValU is changing the recruitment conversation around North America.


The #1 books on fraternity and sorority recruitment. A book about how fraternity and sorority members can change the world through deep social connection. For over a decade the Phired Up team has been revolutionizing Greek Life with these groundbreaking publications. Have you read the most important books for fraternity/sorority members?

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